Emotion and mobile conventions in automotive
Challenge
Combining a brand full of emotion with the rigour of mobile app design is both a challenge and an opportunity. It is right up our alley!
Outcome
We’re delighted to have supported this exciting project, which shows how value can be created in a multi-screen interface. The very visual concept is inspired by the world of racing. With the client's strong heritage, Telling brings its expertise in designing eye-catching UIs. With our best of the best app designers, the delivery of this show car under great time pressure opens up a new and exciting direction.